Quebec is the only French-speaking province of Canada, which, due to its unique history, has a fascinating culture distinct from the rest of the country. The capital, Quebec City, is the most vibrant centre of European influence and French culture in modern-day North America, while the province’s largest, and more cosmopolitan city, Montreal, has long been considered one of Canada’s leading destinations for those interested in art, music, and fine dining.
Quebec is an overwhelmingly French-speaking province, and most public signage is in French. As it is government policy to treat French as the only language of the province, visitors may not even find English used in places where it’s commonly found in other non-English speaking countries, such as highway signs or public transportation. Montreal, however, is an extremely bilingual city with very high rates of English fluency. It is not considered controversial to assume restaurant servers, store attendants, etc. in Montreal can speak English. Outside of Montreal, however, rates of English fluency are much lower, and assuming people can speak English may be considered more rude or provocative.
Montreal sits on an island surrounded by the Prairie River (Rivière des Prairies) to its north and the St. Lawrence River to its south, with the downtown core located on the island’s southern half. The eastern half of the city is home of the French majority, while the western half is more English, with the major thoroughfare of St. Laurent Boulevard (Boul. St-Laurent) considered the historic dividing line.
So-called Old Montreal is located on the city’s southern coast and is the most popular area for tourists, thanks to its concentration of well-preserved Victorian-era architecture, many of which now house modern shops and restaurants. The massive Notre-Dame Basilica sits in the centre, with the equally imposing City Hall and Palace of Justice nearby. The parklike Old Port waterfront is popular with cyclists and joggers — and in winter, skaters, too.
East of Pius IX Boulevard (Boul. Pie-IX) is a multi-block collection of interconnected parks that originally served as the competition grounds during Montreal’s stint hosting the 1976 Olympics. Along with the iconic Olympic Stadium, the area now contains multiple science-based museums (see below).
Connected to Montreal’s main island via the Jaques Cartier Bridge is St. Helen’s Island (Île Sainte-Hélène) which is home to the massive Jean Drapeau Park as well as the La Ronde theme park and the giant, spherical Biosphere environmental museum.
Mount Royal, to the north of downtown, is a small mountain home to extravagantly-priced real estate as well as breathtaking views of the city below. On the peak is another one of Montreal’s most iconic religious sites, Saint Joseph’s Oratory.
The Pointe-à-Callière, also known as the Montreal Archeology and History Complex, is the city’s premiere history museum, located in Old Montreal. It contains artifacts and exhibits on the long history of the city and province, as well as touring exhibitions from around the world.
The downtown Montreal Museum of Fine Arts houses one of Canada’s largest collections of paintings and sculptures by both Canadian and European masters.
Montreal’s former Olympic park grounds (see above) are now home to a cluster of science based museums geared mainly towards young students: the Biodome, the Insectarium, the Planetarium, and a Botanical Garden. All are jointly run by an organization called Space for Life (Espace Pour La Vie) but charge separate admissions.
The main downtown shopping areas are found along St. Catherine Street West, where all the big department stores are located, and Sherbrooke Street, which has the higher-end shops. The city’s biggest mall is Eaton Centre, while a 32-kilometer sprawl of shops known as RÉSO, or the Underground City, sits beneath a significant portion of the downtown core with multiple street-level entrances.
Outside downtown, European-style public markets (or marchés) where shoppers can buy fresh produce, meat, baked goods, and more are popular with tourists and locals alike. The two biggest are Jean Talon Market, in the city’s Little Italy neighborhood to the north, and Atwater Market in the west end.
Montreal is said to have the best nightlife in Canada, with a wide variety of bars, clubs, and entertainment venues. As the birthplace of several internationally-renown bands and musicians, it’s particularly well-known for its live music scene. St. Laurent Street, St. Denis Street and Crescent Street are considered the main hubs of nightlife. The gay area is St. Catherine Street East.
Every year, two big international festivals put Montreal on the map: the Montreal International Jazz Festival (Festival International de Jazz de Montréal), which fills the city with hundreds of outdoor concerts for 11 days in late June early July, and the Just for Laughs comedy festival in July, which brings the world’s top stand-up comics to town for 20 days of shows.
Montreal is home to perhaps the most iconic team in the NHL, the Montreal Canadiens, who play at the Bell Centre. The city has a CFL team as well, the Montreal Alouettes who play on their own exclusive field known as Percival Molson Stadium.
The area of Quebec around the Laurentian mountain range is a major magnet for tourists and offers a wide array of activities and attractions that take advantage of the local landscape. Along with providing ample opportunities for hiking, swimming, rafting, and dirt biking in the summer, in the winter, the Laurentians are second only to those found in British Columbia for those looking to ski, snowboard, or otherwise enjoy alpine adventures.
The main resort town is Mont-Tremblant, which contains the area’s preeminent ski slopes (located on a mountain also called Mt. Tremblant) as well as the enormous Mont-Tremblant National Park with a vast array of trails and campgrounds. Nearly equally popular is the slightly smaller city of St-Sauver-Des-Monts, home to Mt. Saint Sauver and four other peaks. Mont-Tremblant is located about an hour and a half north of Montreal and four hours south of Quebec City.
Quebec City (often called simply “Quebec” by locals) is the best-preserved European-style big city in Canada, and there’s no shortage of unique buildings and monuments for those interested in old-world architecture. Most of this is concentrated in the clearly-named Old Town (Vieux Québec) areas, which are split into Upper (Haute) and Lower (Basse) Old Town neighborhoods. Key sights in the Upper Old Town include hilltop Citadel — the largest surviving fortress in North America — and the long Fortification wall which once protected the city. Both are open to tours. The Château Frontenac is the province’s most famous building, and the supposed “most photographed hotel on earth,” while the grand Notre Dame Basilica is one of the oldest and most beautiful Catholic cathedrals on the continent. Multiple pedestrian trails and boardwalks including Samuel De Champlain Promenade (La Promenade Samuel-De Champlain), Governors’ Terrace (Terrace des Gouverneurs), and Dufferin Terrace (Terrasse Dufferin) offer scenic views of the river and neighborhoods below.
The Upper Old Town connects to the Lower via a Funicular, which is a sort of railway car that descends a steep hill, though the city’s various steep staircases are an equally iconic attraction. A large public square known as Place Royale is the centerpiece of the Old Town, along with another massive Catholic church, the Church of Our Lady of Victories (Eglise Notre-Dame-des-Victoires). Lower Town marks the coast of the St. Lawrence River with the Old Port.
Outside “the city walls,” as they say, is one of the most famous sites in Canadian history: the Plains of Abraham where the English army defeated the French to secure control of Canada. Today, the sprawling area is known as Battlefields Park (Parc des Champs-de-Bataille) and contains museums and exhibits on Quebec history, as well as plenty of green space for walks, sports, and picnics. An hour’s drive outside the city is Montmorency Falls (Chute-Montmorency), a 272-foot waterfall and another leading natural attraction of the greater Quebec City area.
Museums and Galleries
Many of Quebec City’s historic landmarks, particularly the churches and fortifications, double as museum, with informative displays, exhibits, and tours to provide visitors with greater context for what they’re seeing. The city’s leading history museums are the Museum of French America (Musée de l’Amérique francophone), which documents the history of French colonists on the continent, and the nearby Museum of Civilization (Musée de la civilisation or MCQ), which is a more general history museum with both Canadian and international-themed exhibits. In the Upper Old Town, the National Museum of Quebec Fine Arts (Musée national des beaux-arts du Quebec, or MNBAQ) houses a collection of historic and modern art with a focus on Quebec painters.
Quebec’s most famous festival, the winter Carnaval, has been held every year in Quebec City for over six decades. Spanning a 17 day period between late January and early February, the festival is a celebration of winter, with parades, snow sculptures, winter sports, and Bonhomme, the lovable French-Canadian snowman mascot.
Though Quebec is not nearly as Catholic as it once was, the June 24 Feast Day of John the Baptist (Fête de la Saint-Jean-Baptiste), the patron saint of French-Canadians remains a provincial holiday (officially known as La Fête Nationale), and the once hyper-religious Quebec City continues to celebrate hardest. It’s a deeply patriotic day of outdoor revelry with street parties, concerts, and fireworks.
DigiMarCon is the Largest Digital Marketing, Media and Advertising Conference & Exhibition series in the world, with annual events held in all continents (North America, Latin America, Europe, UK, Asia Pacific, Middle East and Africa) in 13 countries (United States, Canada, Australia, New Zealand, United Kingdom, Ireland, Netherlands, Spain, Brazil, Singapore, India, United Arab Emirates and South Africa), across 33 cities (New York, Philadelphia, Boston, Toronto, Vancouver, Montreal, Houston, Dallas, Chicago, Los Angeles, San Francisco, Seattle, Washington DC, New Orleans, Atlanta, Detroit, Miami, Denver, San Diego, Phoenix, Las Vegas, Honolulu, London, Dublin, Amsterdam, Barcelona, Johannesburg, Cape Town, Dubai, Sydney, Auckland, Singapore and Sao Paulo). All DigiMarCon Events can be attended in-person or online. Wherever you are located there is a regional DigiMarCon event nearby you can attend.
DigiMarCon Conferences are held in top luxury 5-star event venues across the world such as; Royal Caribbean Cruise Ships, Olympic Stadiums, Marina Bay Sands Expo & Convention Centre and Wynn, JW Marriott, Marriott Marquis, Hyatt Regency, InterContinental, The Westin, Renaissance, Hilton, Conrad, W, Sheraton, Loews and Sofitel Hotel properties. Discount hotel room rates at each venue hotel means no hassle getting to and from the venue each day.
Building relationships matter! At DigiMarCon Conferences we have more networking breaks on our program than others. On average there are 8 Networking breaks at each event giving delegates ample opportunities in a relaxed atmosphere to meet others over the 2-days at the event; from 1-hour round table networking luncheons to 3-hour dinner receptions. These networking breaks are set in picturesque locations to facilitate memorable experiences while fostering new relationships. Such experiences include enjoying cocktails and the Sunset over the Pacific Ocean on a private Ocean Terrace in Santa Monica, to being on the Sydney Olympic Stadium playing arena at night enjoying cocktails under the lights, to dining at the 360 Revolving Restaurant at the top of the CN Tower in Toronto for a Dinner Reception, enjoying cocktails on a private promenade overlooking Times Square in New York City, or having fun at the Dazzles Night Club onboard the Royal Caribbean Oasis of the Seas for a Farewell Party, etc.
DigiMarCon Keynotes, Panels and Master Classes are facilitated by the foremost thought leaders in the industry, from celebrity social media influencers to CMO’s from the largest Fortune 500 company brands that are disrupting the digital marketing, media and advertising industry, such as Google, Facebook, Microsoft, Amazon, Oracle, Adobe, eBay, Netflix and more. All presentations are pitch-free, and include actionable takeaways, case studies, strategies and tactics, ready to be applied when back in the office.
At DigiMarCon Conferences you are never ‘left in the dark’…. literally, in a large room far away from the stage and speakers, crushed in tight theater seating, without even a table, while sitting in the dark. At DigiMarCon all delegates have premium meeting space in luxurious ballroom well-lit spaces, with comfortable seating with table enabling delegates to use their laptop to take notes with ample charging facilities onsite in a comfortable space to learn and thrive. All tables are situated close with direct view of the stage.
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Attend DigiMarCon and you become part of the show! DigiMarCon Conferences tap into the talent of the room, drawing from the knowledge and experience of the professionals in the audience. All DigiMarCon events include regular interactive question and answer sessions with speakers and the audience ideal for collaboration, audience polls, along with ice-breaker and group exercises, steered by charismatic Emcees.
DigiMarCon Conferences put you right up and close with the speakers giving you the opportunity to meet these social media influencers which you follow in person. Speakers are never hidden in private speaker rooms away from the audience, they are in the auditorium sitting right beside you and participating.
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At all DigiMarCon Conferences is the co-located exclusive event TECHSPO Technology Expo, which showcases the new generation of technology and innovation, including; AdTech, MarTech, Internet, Mobile and SaaS technologies. Be inspired, amazed and educated on how these evolving technologies will impact your business for the better. Unlimited Access to TECHSPO Technology Expo is included with all DigiMarCon passes.
DigiMarCon All Access & VIP Passes include a 12-month on demand access to hundreds of hours of DigiMarCon speaker keynotes, panels and master class presentations from recent DigiMarCon Conferences, including videos, slide decks and key takeaways, available on demand so you can watch what you want, when you want.
Attendees of DigiMarcon Conferences gain membership to an exclusive global Digital Marketing, Media and Advertising Community of over 500,000 worldwide subscribers to our award-winning digital marketing blog and over 100,000 members to the International Association of Digital Marketing Professionals (visit https://iadmp.org). This global community comprises of innovators, senior marketers and branders, entrepreneurs, digital executives and professionals, web & mobile strategists, designers and web project managers, business leaders, business developers, agency executives and their teams and anyone else who operates in the digital community who leverage digital, mobile, and social media marketing. We provide updates to the latest whitepapers and industry reports to keep you updated on trends, innovation and best practice digital marketing.
The events industry has forever changed in a world affected by COVID-19. The health and safety of our guests, staff and community is our highest priority and paramount. The team at DigiMarCon is dedicated to ensuring a great experience at our in-person events, and that includes providing a safe, clean and hygienic environment for our delegates. Some of the key areas we have implemented safe and hygienic measures include;
DigiMarCon has always been industry leaders of the Hybrid Event experience for years (a hybrid event combines a "live" in-person event with a "virtual" online component), no one needs to miss out on attending our events. Each DigiMarCon Conference can be attended in-person (with a Main Conference, All Access or VIP Pass) or online (with a Virtual Pass) giving attendees a choice for the experience they want to have. Attending virtually by viewing a Live Stream or On Demand enables participation by people who might be unable to attend physically due to travel or time zone constraints or through a wish to reduce the carbon footprint of the event. If you would like to meet the speakers, network with fellow marketing professionals at refreshment breaks, luncheons and evening receptions, check out the latest Internet, Mobile, AdTech, MarTech and SaaS technologies providers exhibiting then it is highly recommended to attend DigiMarCon in-person. As the largest Digital Marketing, Media and Advertising Conference series with events in 33 international cities worldwide, across 13 countries, there is bound to be a DigiMarCon Event near you to attend in-person if you can.
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